HR is drowning in operational tasks

BloomUp takes the hands-on work off your plate. Communication, follow-up, and referrals happen automatically. HR retains an overview and control but no longer has to do everything themselves. This keeps well-being active, even during busy periods.

BloomUp schedules and sends well-being messages at set times. Employees receive inspiration, tips, and access to help without HR having to lift a finger. The content is human, relatable, and tailored to the organization's culture. This keeps well-being alive and visible.

Plus, BloomUp sends an early detection test to all employees up to 4 times a year to identify challenges early, inform them immediately, and provide quick and effective help.

On the contrary. Automation frees up time for real conversations and personal attention. BloomUp ensures that the system does the work, so people can focus on people again. That's the essence of well-being.

We ensure that employees can easily and quickly access the correct help so that they wait less impersonally, and have more and faster time for conversations.

When we notice on the platform or through early detection that employees are in need of some type of counseling, we will always immediately propose targeted and prompt assistance.

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No lists of names of psychologists to browse. No long lists of courses or workshops 4 weeks in the future.

💡 From reactive help to proactive care

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Traditional EAPs (Employee Assistance Programs) focus on reactive support: they only take action when an employee is already struggling. BloomUp, on the other hand, works preventively and continuously. The platform guides employees through the entire well-being cycle — from prevention and early detection to coaching and therapy. So, it's not just a helpline, but a complete ecosystem for mental well-being.
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📊 From usage to measurable impact

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A traditional EAP measures success by the number of consultations or phone calls. BloomUp goes much further: it offers real-time dashboards that allow HR to track what works, for whom, and what the impact is. The focus shifts from access to transformation — not how many people received help, but how much better they feel and how that strengthens the organization. BloomUp makes well-being visible, measurable, and strategically sound.

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⚡ Faster, simpler, and with no barriers

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EAPs are often known for their slow turnaround times and complex procedures. BloomUp breaks through that with its "Wellbeing Support in Minutes" promise: employees fill out a short questionnaire online and are discreetly matched with the right professional within minutes. A smart algorithm automatically connects them to the most suitable coach or therapist, while everything is digital, confidential, and easily accessible. Accessibility and speed are central, so seeking help is no longer a taboo or an obstacle.

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🇧🇪 Local roots and technological edge

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BloomUp isn't a copy-paste of an international platform; it's fully tailored to the Belgian context. It integrates with the Belgian health insurance funds, so payments and reimbursements happen automatically — something that traditional EAPs rarely offer. What's more, the technology is 100% developed in-house, which guarantees data security, privacy, and rapid innovation tailored to Belgian organizations. A local partner with world-class technology.

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🧩 One integrated approach instead of fragmentation

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Many companies today use a mix of workshops, individual coaches, and external partners. The result? Fragmentation, little overview, and no clear policy. BloomUp replaces this patchwork with one integrated, scalable solution. The platform centralizes everything — from guidance to reporting — and relieves HR and prevention services of complex administration. One partner, one platform, one clear well-being policy.

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🚀 Strategic added value for the entire organization

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BloomUp helps companies evolve from "wellbeing as an extra" to wellbeing as a strategic pillar. The platform contributes to lower absenteeism, higher retention, a better company culture, and a stronger employer brand. BloomUp calls this the BloomUp Effect — a measurable and sustainable improvement of both human and organizational well-being. Not just care, but a key to business success.

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