Q: What is the difference between therapy and coaching?

Coaching Coaching at BloomUp is short, solution-focused and preventive . Sessions usually last about 30 minutes and focus on one concrete theme, such as communication, work-life balance or dealing with stress in practical ways. Coaching is given by clinically trained professionals and serves as a light intervention or as follow-up to a Growth Track. Therapy Therapy is deeper and clinical in nature , intended for more complex or long-term challenges such as burnout, depression or trauma. Sessions last 50 minutes and always start with a clinical intake . Therapy is more exploratory and diagnostic in character.

Q: Who are your coaches?

BloomUp's coaches are all clinical psychologists . They deliberately choose to offer shorter coaching sessions alongside their therapy work. All coaches are vetted by BloomUp : their qualifications, professional registrations and ethical guidelines are checked before they become active on the platform. They work in several languages (Dutch, French and English), and B2B partnerships often come with higher experience requirements , such as at least 5 years of practical experience.

Q: What does a coaching session look like?

A coaching session at BloomUp is a short, practical conversation of about 30 minutes with a clinically trained professional. The session starts with a brief intake or check-in to explore what is going on. The coach then focuses on one concrete goal or problem and works with the employee on solution-focused steps. The coach gives directly applicable advice , may suggest homework or exercises , and can recommend modules from the Growth Tracks to go deeper. Together they agree on clear next steps. Sessions can take place online . When needs are more complex, the coach can advise moving to a longer therapy track .

Question 1

How quickly can an employee start coaching?

Accepted Answer

BloomUp provides fast access to support. In most cases an employee has an introduction with a psychologist within 48 hours.

Employees receive six suggestions of available professionals. Both coaching (30 minutes) and therapy intakes can usually start within two days.

In urgent situations triage is fast-tracked, so employees can talk to someone even sooner, often within a few hours.

Question 2

What is the difference between therapy and coaching?

Accepted Answer

Coaching
Coaching at BloomUp is short, solution-focused and preventive. Sessions usually last about 30 minutes and focus on one concrete theme, such as communication, work-life balance or dealing with stress in practical ways. Coaching is given by clinically trained professionals and serves as a light intervention or as follow-up to a Growth Track.
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Therapy
Therapy is deeper and clinical in nature, intended for more complex or long-term challenges such as burnout, depression or trauma. Sessions last 50 minutes and always start with a clinical intake. Therapy is more exploratory and diagnostic in character.

Question 3

Who are your coaches?

Accepted Answer

BloomUp's coaches are all clinical psychologists. They deliberately choose to offer shorter coaching sessions alongside their therapy work.

All coaches are vetted by BloomUp: their qualifications, professional registrations and ethical guidelines are checked before they become active on the platform. They work in several languages (Dutch, French and English), and B2B partnerships often come with higher experience requirements, such as at least 5 years of practical experience.

Question 4

What does a coaching session look like?

Accepted Answer

A coaching session at BloomUp is a short, practical conversation of about 30 minutes with a clinically trained professional. The session starts with a brief intake or check-in to explore what is going on. The coach then focuses on one concrete goal or problem and works with the employee on solution-focused steps.

The coach gives directly applicable advice, may suggest homework or exercises, and can recommend modules from the Growth Tracks to go deeper. Together they agree on clear next steps.

Sessions can take place online. When needs are more complex, the coach can advise moving to a longer therapy track.

Question 5

Can coaching sessions be converted into therapy?

Accepted Answer

Yes. During or after a 30‑min coaching session, coaches and clinical professionals can decide (together with the employee) that deeper therapy is needed, and the track is then converted into hour‑long therapy sessions.

Question 6

Can coaching also take place in person?

Accepted Answer

Coaching sessions usually last 30 minutes and always take place online or by phone (legal and administrative support).

Question 7

How does coaching integrate with the BloomUp Growth Tracks?

Accepted Answer

Coaching at BloomUp is fully integrated with the digital Growth Tracks. Our clinical psychologists, both coaches and therapists, use these tracks as homework and actively refer employees to specific modules or exercises.

During an intake or session, professionals can prescribe concrete lessons or assignments that match the employee's request for help. The other way round, someone following a Growth Track can easily switch to coaching for extra personal guidance.

Based on severity and profile, the platform's matching flow determines whether someone is best off starting with a Growth Track, coaching or direct therapy. Sessions usually last 30 minutes (counted as half a credit). All progress is tracked automatically via the dashboard and in consultation with the professional involved.

Question 8

Do you offer coaching specifically for managers?

Accepted Answer

BloomUp offers specific support for managers through short information sessions, webinars and custom programmes on leadership, recognizing signals and referring employees in a targeted way. We also provide training in “the manager as coach”, which helps leaders act with more confidence and empathy.

For acute situations there is access to hotlines and crisis support, and managers can use personal coaching hours included in the chosen package or added as an extension.

The guidance is flexible and can take place live on-site, online or through individual sessions. All tracks are supported through the BloomUp platform, with reporting and follow-up at an aggregated level.

Question 9

Can coaching be switched on or off for all employees?

Accepted Answer

Coaching is switched on by default for all employees. Employers can easily manage this through their customer success agent, who can switch coaching on or off in line with the chosen package and onboarding settings.

Question 10

In which languages is coaching available?

Accepted Answer

Coaching is available in Dutch, French and English.

Encourage growth with online coaching

Focused coaching for growth and mental wellbeing

A few impressions

Where this helps

Declining engagement

Leadership

Performance pressure

Unclear KPIs

Resistance to change

What it delivers

More engagement

More focus

More energy

More ownership

More resilience

Less dropout

Frequently asked questions

Other services

Automated campaigns

Early detection

Online Growth Tracks

Online and in-person therapy

Complex support

Financial coaching

Legal support

Workshops & webinars

Conflict mediation

Coaching for managers

Involve the family

Impact reporting

One simple access point

Discuss your employees' growth

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